search engines

How to Be Seen by Thousands on Amazon

How to Be Seen by Thousands on Amazon

FROM THE BLOG | There's a way to get some buzz and name recognition for yourself on Amazon.com even if you're not yet an author. This article explains how.

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Tips for Writing for the Web Part 2

Tips for Writing for the Web Part 2

FROM THE BLOG ... Welcome to Part 2 of our two-part series on better writing for the Web. In this era of gnat-sized online attention spans, you seriously need these techniques for grabbing readers by the lapels and convincing them to grab right back.

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Tips for Writing for the Web Part 1

Tips for Writing for the Web Part 1

FROM THE BLOG ... Want to turn your Web site into a traffic magnet without resorting to all sorts of search engine-duping voodoo? This series shows you powerful best practices for crafting copy that makes your site visitors want to stay awhile!

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Publish or Perish – Why You Need to Get Blogging, Now!

Publish or Perish – Why You Need to Get Blogging, Now!

FROM THE BLOG | The Holy Grail of doing business online is to have the Number One search engine ranking for your category, or at least be on the first page of results. Millions, if not billions, of dollars have been spent by businesses chasing search engine results. But there's a really simple way to move up the rankings ...

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The Genuine Article: Write to Rise Above the Crowd

The Genuine Article: Write to Rise Above the Crowd

FROM THE BLOG ... In modern business, it’s come down to that old commandment from academia: publish or perish. Writing articles takes a little discipline, but it's a high-payoff strategy to establish marketplace credibility -- and eventual dominance.

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